New Radio Show to Expose Music Through Eyes of DJ on Toronto’s CHRY

by Darling Nicky

FOR IMMEDIATE RELEASE

THE CHAIN REACTION SHOW: RE-EDUCATING THE RADIO LISTENER

TORONTO, September 5, 2012– The Chain Reaction Show, hosted by DJs Kariz and Skitz (gotkarizma.com) was created for listeners tired of the same twenty songs in rotation on commercial radio. With a goal of exposing listeners to music in a different and stimulating way, DJs Kariz and Skitz have taken over CHRY’s 12 a.m. to 2 a.m. timeslot to give listeners the music they’ve been missing.

“When we came up with the idea of the Chain Reaction Show, we knew we wanted people to hear music the way we as DJs heard it.” says the show’s host, DJ Kariz. “We wanted to show the roots of some of their favourite sounds, such as playing the original song instead of just the sample, integrate different genres, and discover independent artists.”

“We wanted The Chain Reaction to be an exchange not just of sounds, but of ideas; all in an effort to provide listeners with a new musical experience.”

The team came up with the name “The Chain Reaction”, when developing the format for their podcast. “For DJs, every mix is an experiment, taking those different elements and creating something new. We went old school and remembered that in science, a chain reaction is a sequence of reactions where a reactive product causes additional reactions to take place. That’s what a DJ does with music. When you as the listener react to what a DJ is playing, that exchange just keeps building. So like the song says, we’re here to ‘drop some science’. The fact that the show is now part of the CHRY mix just makes it that much better.”

CHRY Radio (chry.fm) is the community radio station based out of York University. With a mandate to support the growth and development of independent broadcasters and successfully highlight the strength of under-represented causes, language, culture and genres on the FM dial, the station was a natural fit for The Chain Reaction Show.

Turn up your speakers. Realign you mind. The Chain Reaction Show premieres tonight (September 5) starting at 12 a.m. on CHRY 105.5 FM. and CHRY.FM (livestream).

Contact: Rochelle Roberts, Karizma Music + Entertainment
rochelle@gotkarizma.com

About Karizma Music + Entertainment
Karizma is a full service music and entertainment service providing DJ services for private and public events, as well as branded event coordination. Servicing the GTA for over 10 years, Karizma has now expanded into radio and voice imaging services. For full details, visitgotkarizma.com

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